A good (excellent?) product is necessary

The products offered - hotels, guest rooms, house or apartment / villa for rent, excursions, shows, etc. - should be attractive and functional at the right price.
Today, travelers are experienced and have the opportunity to stay in luxury hotels at quite low rates sometimes.
Even if tourists know that prices vary from country to country, they have become very demanding clients. Days are gone, where the owners of lodgings could propose it for rent equipped with some furniture which were surplus no longer wanted at home! And how many hotel rooms we see with naked walls on which a cheap print hungs astray? How many ugly bathrooms furnished with a nasty plastic washbasin without even a flat surface to put a toilet case? Even if luxury is not mandatory, layout, equipment and decoration must be studied carefully.
Those who are already in this business and wish to expand or consolidate the existing must look objectively at their position and their current results ... In the case of an extension project, the existing product positioning, activity and experience weight heavily in the decision of banker ...

• If you have a good product, BeeNbiz or TOurBiz (depending on wheter you offer accommodation or other tourist services) will highlight its quality dramatically with large and numerous images and well documented texts in several languages. This is the first criterion that will make a traveler remember your product over another!

A true marketing strategy

A true marketing and operation strategy is based on a marketing plan and a strong marketing budget.
This is essential and compulsory when seeking a good return on investment. The marketing has a cost. Ignore it and forget it in the overall planning of the project, is a sure recipe to failure with very serious consequences.
It is quite appalling to see how easily some owners may commit huge investments for the real estate part of the project, without providing anything more than crumbs for their marketing! Our long experience in tourism marketing has amply demonstrated that nothing sells alone, not even on the Internet.
Tourist offers abound everywhere and competition is worldwide, even for very small family establishments. In this context, it is necessary to be offensive and take a realistic view to succeed in taking its market share. Here is a realistic figure: marketing costs about 10 to 15% of the value of the product. This is the commission that would charge an external booking service. And that's what it takes for other distribution channels as well.

• Contrary to popular belief, Internet customers do not come alone to your product. We must get them.
  The Internet is a wonderful tool, provided you want and you know how to use it. Making online advertising (Google, MSN or Yahoo, thematic portals) is essential for those who hope for good and regular results. To convert the contacts coming from the advertising campaign into sales, you need a website and booking tool that highlight the product and inspire confidence in the visitor.
• Cheap and unprofessional websites inspires only mistrust. Our systems are universally appreciated by users who feel more confident with them.
• You offer good quality product? Display it in a clear and professional manner in order to gain credibility with your future customers. BeeNbiz and TouRBiz will help you do that. They offer easy to read screens, functional and well illustrated whatever the complexity (multiple excursions, categories of rooms, apartments, optional services, etc). Topic pages are available on option to further develop the presentation of your services and regional attractions and activities.

A professional marketing + management tool

Success in tourism, including production of services, excursions, tourist hotels or vacation rentals, requires a know-how which can not be learned in minutes or by reading these few lines. One can become owner of a property or business. But becoming a professional in hosting, management and marketing can not be bought or declared. There is a minimum of work required.

• Previously, it was enough to have a good location, good product, and demonstrate an innate sense of hospitality to allow a business  to work well. It is no longer sufficient, by far!
  Relying only on walk-in customers has become totally inadequate. So, faced with declining attendance, it is so easier to blame the tourist office, the region, the weather ... rather than blaming oneself and question oneself.
• Because it is neither reasonable nor professional to leave the fate of their own business to others, we created the BeeNBiz and TOuRBiz concepts, ultra-modern tools to help you grow your business.
  They are wonderful tools for promoting and managing a business which will get your product value and customer confidence while bringing huge gains in productivity. The implementation and use of BeeNBiz or TOuRBiz have a cost. But unlike many other expenses, it is intended to make you earn much more money than it will cost you. And to put all the chances your side, we also are providing training and assistance that will allow you to use these tools in a very professional manner.

With BeeNBiz and TOuRBiz, you hold the keys to success.

Our systems will change your life, this is what our customers say!
Better than words, try it, you will be convinced! For more information, contact us.

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